• No Such Thing as Cheap Advertising; Only Ineffective



  • Persistence is Key

    I guess the most important question for businesses is how to get massive sales right away - not only massive but quick sales as well.



  • Questions to Ask When Planning your Postcard Printing

    Marketing may be more art than science, but postcard designs do follow certain guidelines to maximize their effectiveness. When planning your postcard design, use the following questions to help you in your conceptualization.



  • What Every Advert Must Know About Advertising

    There are many truths to be found about advertising. In fact, whoever you are talking with would tell you about so many things that you should do and not do in order for you to have a successful marketing campaign. So let us start with some of the truths and myths that every advert should know to effectively run an ad.



  • Titles and Subtitles: How They Can Make or Break your Campaign

    Your title and subtitles are one of the most critical elements that your ad campaign could ever have. It’s either your target audience is taken with your title and subtitle, or not. In fact, both your title and subtitle can influence your target audience to either keep you or throw your ad away. Well, so much for expensive commercial color printing method.



  • Digital Library Development

    Introduction – Digital Library Development



  • Untapped Gold in the Single Status Market

    Every expert marketer would tell you that you have to identify a target market if you want to make sure that your advertising campaign accomplishes its goal of generating leads for your business.



  • 3 Additional Services You’ll be Happy to Have From your Offset Printer

    The last thing you need to be is a penny wise and pound foolish when it comes to printing your marketing materials. Small businesses who think they can save more money printing in their home inkjet are likely to find in retrospect that they could have saved more on time and money from having their done with offset printing. In addition, there’s plenty of unaccounted for opportunity costs.



  • Postcards: Adjusting your Advertisements to Grab Business Opportunities

    More than just a stand alone effort to shake up your sales you should use postcard printing to create a long term increase in your business profitability. Doing so requires that you integrate your postcards into a comprehensive marketing strategy that highlights your business goal.



  • 6 Reasons Postcard Printing Can Work Better Than your Other Print Materials

    Although businessmen know they have to spend money to make money, it’s no excuse to spend wantonly on your advertising campaign. Small businesses for one can grow their business from simple advertising campaign like postcard printing. It delivers a high response rate for the least cost.